Category Archives: The Future Holds…

Help with connecting the dots…

500Mbps Good Enough Tests

hfr test logo image mattersMany eyes and many tests later, the specifications for quality digital cinema playback was decided upon by the community. Then, in the spirit of ‘good enough’, Stereoscopic 3D quality problems were ignored. And more recently, it appears that High Frame Rate (HFR) and in particular HFR S3D is moving like an unexamined juggarnaut into the future.

At the SMPTE event last month held in conjunction with NAB, Dr. Marty Banks tossed some landmines into the Knowledge Base. Then one of the people who did tests that made the 48 frame per second decision for the Hobbit gave their historical view. His bombshell was that 48 was chosen because it wasn’t known whether (enough…any?) hardware manufacturers  could come to the plate with working equipment by the time of the release in late 2012.

One part of the DCI and SMPTE and ISO Specification for D-Cinema is a 250Mbps interface between the projector and the media player. In the early days this meant the link from the server, but since Series II TI systems capable of running 4K material (and all systems from Sony), this means an internal media block.

[Update: Qube announced at CinemaCon that their IMB supplies a 1Gig stream to the projector. A quick scan of the interwebz and the memory of other visits at CinemaCon puts the rest of the manufacturers at 500Mbps.]

24 frames per second times 2…OK, let’s double the Mbps into the projector…500Mbps is the bar that seems to be accepted wisdom for ‘good enough’ 48 frames per second stereoscopic 3D material, such as The Hobbit. Anyone got a problem with that? Answer: Who could? No one really has varied sources of material or even firm software to test it with.

Enter the new company image-matters. They have assembled equipment that will be able to show material at speeds above and below 1Gbps. They will show this at 6 cities around the world for the next 6 months. People will look and talk.

Here is the link for the press announcement:

High Frame Rate & High Bit Rate Test Equipment and Test Series

April 14, 2012, NAB Show, Las Vegas, for immediate release.

Image Matters, intoPIX, MikroM and Virident collaborate beyond the state of the art. The target is a series of tests on June 7 and 8 2012 in Burbank CA, coordinated by Michael Karagosian of MKPE Consulting, and cinematographers Kommer Kleijn SBC and David Stump ASC, as co-chairs of the SMPTE 21DC Study Group for Higher Frame Rates.

These tests will be conducted in collaboration with studios and the creative community. They will measure the minimum JPEG 2000 codestream bit rate requested by high frame rate content to reach the visually lossless quality demanded by digital cinema applications.

The experimental equipment set will enable playback of JPEG 2000 codestream bit rate higher than 1 Gbps (i.e. more than 4 times the current DCI specification). The decoded 2K images will be transmitted to a single projector at a frame rate of up to 120 fps (i.e. 60 fpe for Stereoscopic 3D content).

In order to speed up the test process and to allow the easy production of multiple encoding flavours, the equipment set will also be capable of encoding high frame rate content from uncompressed files in near real-time.

The assembled equipment will consist of one server incorporating 4 Virident FlashMAX boards and one intoPIX JPEG 2000 PRISTINE-P4 board. The PRISTINE will playback the decoded codestream on four 3G SDI links to the MikroM IMB inserted into the projector. The MikroM’s IMB will receive the four 3G-SDI links and pass the uncompressed image data directly to the projector backplane. Image Matters will insure project coordination and integration.

The integration has enough headroom to allow, on request, multiple equipments to be combined to achieve higher bit rates and/or higher frame rates.

Storage

  • Four 1.4 TB Virident FlashMAX MLC cards: 
    • total capacity of 5.6TB
    • total read bandwidth of 5.2 GB/s
    • total write bandwidth of 2.2GB/s on XFS file system.
  • Each Virident card has: 
    • a half height and half length form factor
    • a PCIe x8 Gen1 bus • power consumption of 25 W
    • a sustainable random read of 1,3 GB/s

JPEG 2000 Encoding/decoding

  • One intoPIX PRISTINE P4 board
    • 2K & 4K JPEG2000 decoder FPGA IP-cores
    • high frame rates capacity: up to 120 Fps
    • high bitrate capacity: up to 1 Gbps
    • four 3G-SDI outputs
    • one Genlock input
    • One MikroM Integrated MediaBlock MVC 201
      • four 3G-SDI input
      • Formatting and pass through of uncompressed image data
      • Up to 120 2K fps

      Information

      Please contact Jean-François Nivart
      [email protected]
      +32 495 23 00 08

      About Image Matters

      Image Matters offers innovative hardware and software modules for professional image and sound handling. This new venture helps OEMs, integrators and end-users to develop advanced imaging systems and applications easily and quickly.

      More information on www.image.matters.pro

      About intoPIX

      intoPIX is a leading supplier of image compression technology to audiovisual equipment manufacturers. We are passionate about offering people a higher quality image experience and have developed FPGA IP cores that enable leading edge JPEG 2000 image compression, security and hardware enforcement. Achieving a major breakthrough in digital cinema, intoPIX has achieved a leading position in the professional image compression industry based on the JPEG 2000 standard. More information on our company, customers and products can be found on www.intopix.com

      Interested in HFR technology? Contact Gael Rouvroy, intoPIX C.T.O. – [email protected] – +32479774944

      About MikroM

      MikroM is a leading design house and provider of state-of-the-art audio/video technologies for selected professional markets. The portfolio covers silicon-proven IPs, ASICs, PCBs and Systems in combination with professional design services. With a variety of products and services MikroM focus on application-specific and reliable solutions for system integrators and OEMs in quality-driven markets as HD Broadcast, Digital Cinema and Advertisement/Presentation.

      About Virident

      Virident Systems’ professional Storage Class Memory (SCM) solutions deliver unconditional consistent performance that supports the most data-intensive content and applications. Virident Systems is backed by strategic investors, Intel®, Cisco® Systems and a leading storage hardware and software solutions provider as well as venture investors Globespan CapitalPartners, Sequoia Capital, and Artiman Ventures. For more information visit www.virident.com.

      References:

      High Frame Rates – The New Black, Getting to Speed

      HFR-S3D Post SMPTE/CinemaCon Hobbit

      Combine 3, Drop 2, 120 becomes 24

[Update] LLE, Sony, NAB and CinemaCon

Since Bill Beck will be on the EDCF Bus Trip for the various sound system demos and visit to the Academy, we’ll hopefully get enough info to fill a new article on the current state of the technology and politics of laser. For example, the LIPA group’s lawyer [Laser Illuminated Projectors, Laser Illuminated Projector Association] gave an excellent slide presentation and talk on the legal aspects of public use lasers.


[Original Article] The Art of Reading Press Releases Kit includes chicken bones and Roman dice. But what are we to make of the first paragraph of LLE’s fresh press release issued days in front of the SMPTE/NAB Technology Symposium on Cinema on April 14th?

Laser Light Engines, Inc. (LLE), a venture-backed, laser-illumination developer today announced the world’s first public demonstration of fully-despeckled, high brightness 3D, high frame rate (HFR), wide color gamut (WCG) laser projection on a silver 3D screen at the upcoming NAB Technology Symposium on Cinema (TSC), on April 14, 2012 from 4:14pm-5:45pm PDT in Room #S222.

Bill Beck, founder and EVP of Business Development for LLE will be presenting an invited talk on Laser Illumination Systems for 2D and 3D Digital Cinema. “We appreciate the opportunity to educate and update the NAB Digital Cinema community with both a tutorial and a live demonstration of laser 3D on a silver screen in conjunction with SONY,” Beck said. “Since its founding, LLE has been committed to laser-driven light sources that exceed the requirements of digital cinema”. LLE was the first to achieve full laser despeckling on a white screen in 2010, but with the rapid proliferation of 3D, and other advancements to be discussed at this year’s TSC, had to develop additional technology to meet new, more challenging requirements.

Venture-backed: Well, we know that LLE has had a number of interesting investors over the last few years. All laser technologies have been money consumers as obvious and thrilling ideas need a extraordinary effort to get past the vagaries of such precision.

Laser-Illumination developer: There are many, of course. Polaroid Kodak used the engines of a California company rather than LLE’s system for their one-off, pre-prototype projector system. Sony R&D has had releases in the past about their engines, so the fact that this Technology Symposium exhibition is with Sony is interesting…though both companies are careful to point out that this is a technology showing (nothing more, nothing less.) Barco has had some great demonstrations in the recent past, and RED is promising to blow everyone out of the water with their offering. Christie’s mother company Ushio is known to have laser technology, but ‘focused’ more in the IR region.

“world’s first public demonstration of fully-despeckled, high brightness 3D, high frame rate (HFR), wide color gamut (WCG) laser projection on a silver 3D screen”: To parse this, it may appear that the “silver 3D screen” portion that modifies enough to make the “world’s first public demonstration” be valid. But it also may be the “fully-despeckled” phrase. Other companies give their buzz-words that indicate that they have gotten the speckles down to a responsible level, currently an unmeasurable quantity since there is no agreed-upon way to compare one to one. An industry group has been set up to change this, but until then we only know that getting the speckle out of green is the most difficult, and we know that LLE says: Fully-despeckled. One presumes: Zero doesn’t need an industry standard.

But is there a downside to being fully despeckled? Despeckling must, to some degree, be as simple as broadening the Q of the light since it is the narrowness that causes the effect of speckling. But that would have a negative effect as the light approaches the mirrors perhaps. We’ll see if anyone can phrase a question that makes Bill speak to their secret sauce. I suspect 4th and 5th dimension activity.

But what about “wide gamut”? The DCI spec does the opposite of constrict the gamut. It invites manufacturers to get as broad as possible in the XYZ space. But there are limits and distortions with every light. Going “negative” on one or more points to get better effects along the line of purples will have effects in the greens, where the eye is most sensitive. Hopefully Bill Beck will give details here too.

But it is that “silver 3D screen” part that is the rub. Silver implies aluminum and high-gain. Aluminum holds the photon polarity of the RealD and MasterImage systems, so even if the laser light engine were to give them full brightness at the screen with a low gain screen, they would still have to use the silver screen to keep their left-right effect working. Some would say that it is the high-gain problem, giving much of the auditorium less than responsible light levels as the window of ‘gain’ decreases…and they would be right. 23 degrees off the horizontal and/or vertical center and the viewer typically has half the light or less.

But the aluminum also distorts the screen’s image, usually making it impossible to get the 70-90% luminosity level at the sides (as measured from the center), or to get a responsible white point anywhere. This is much of the reason that France’s CNC has banned the silver screen for cinemas showing 2D films and will probably force them out completely as time goes on.

Notwithstanding, this is an interesting release and an interesting step for both technical and political reasons. It will be interesting to see if LLE can parlay this into interesting motion at CinemaCon the following week.

Also interesting is that both parties, Sony and LLE, are being careful in their press releases to say that this joint project is only for this demo. No way to tell how to parse that for absolute truth.

[Update] LLE, Sony, NAB and CinemaCon

Since Bill Beck will be on the EDCF Bus Trip for the various sound system demos and visit to the Academy, we’ll hopefully get enough info to fill a new article on the current state of the technology and politics of laser. For example, the LIPA group’s lawyer [Laser Illuminated Projectors, Laser Illuminated Projector Association] gave an excellent slide presentation and talk on the legal aspects of public use lasers.


[Original Article] The Art of Reading Press Releases Kit includes chicken bones and Roman dice. But what are we to make of the first paragraph of LLE’s fresh press release issued days in front of the SMPTE/NAB Technology Symposium on Cinema on April 14th?

Laser Light Engines, Inc. (LLE), a venture-backed, laser-illumination developer today announced the world’s first public demonstration of fully-despeckled, high brightness 3D, high frame rate (HFR), wide color gamut (WCG) laser projection on a silver 3D screen at the upcoming NAB Technology Symposium on Cinema (TSC), on April 14, 2012 from 4:14pm-5:45pm PDT in Room #S222.

Bill Beck, founder and EVP of Business Development for LLE will be presenting an invited talk on Laser Illumination Systems for 2D and 3D Digital Cinema. “We appreciate the opportunity to educate and update the NAB Digital Cinema community with both a tutorial and a live demonstration of laser 3D on a silver screen in conjunction with SONY,” Beck said. “Since its founding, LLE has been committed to laser-driven light sources that exceed the requirements of digital cinema”. LLE was the first to achieve full laser despeckling on a white screen in 2010, but with the rapid proliferation of 3D, and other advancements to be discussed at this year’s TSC, had to develop additional technology to meet new, more challenging requirements.

Venture-backed: Well, we know that LLE has had a number of interesting investors over the last few years. All laser technologies have been money consumers as obvious and thrilling ideas need a extraordinary effort to get past the vagaries of such precision.

Laser-Illumination developer: There are many, of course. Polaroid Kodak used the engines of a California company rather than LLE’s system for their one-off, pre-prototype projector system. Sony R&D has had releases in the past about their engines, so the fact that this Technology Symposium exhibition is with Sony is interesting…though both companies are careful to point out that this is a technology showing (nothing more, nothing less.) Barco has had some great demonstrations in the recent past, and RED is promising to blow everyone out of the water with their offering. Christie’s mother company Ushio is known to have laser technology, but ‘focused’ more in the IR region.

“world’s first public demonstration of fully-despeckled, high brightness 3D, high frame rate (HFR), wide color gamut (WCG) laser projection on a silver 3D screen”: To parse this, it may appear that the “silver 3D screen” portion that modifies enough to make the “world’s first public demonstration” be valid. But it also may be the “fully-despeckled” phrase. Other companies give their buzz-words that indicate that they have gotten the speckles down to a responsible level, currently an unmeasurable quantity since there is no agreed-upon way to compare one to one. An industry group has been set up to change this, but until then we only know that getting the speckle out of green is the most difficult, and we know that LLE says: Fully-despeckled. One presumes: Zero doesn’t need an industry standard.

But is there a downside to being fully despeckled? Despeckling must, to some degree, be as simple as broadening the Q of the light since it is the narrowness that causes the effect of speckling. But that would have a negative effect as the light approaches the mirrors perhaps. We’ll see if anyone can phrase a question that makes Bill speak to their secret sauce. I suspect 4th and 5th dimension activity.

But what about “wide gamut”? The DCI spec does the opposite of constrict the gamut. It invites manufacturers to get as broad as possible in the XYZ space. But there are limits and distortions with every light. Going “negative” on one or more points to get better effects along the line of purples will have effects in the greens, where the eye is most sensitive. Hopefully Bill Beck will give details here too.

But it is that “silver 3D screen” part that is the rub. Silver implies aluminum and high-gain. Aluminum holds the photon polarity of the RealD and MasterImage systems, so even if the laser light engine were to give them full brightness at the screen with a low gain screen, they would still have to use the silver screen to keep their left-right effect working. Some would say that it is the high-gain problem, giving much of the auditorium less than responsible light levels as the window of ‘gain’ decreases…and they would be right. 23 degrees off the horizontal and/or vertical center and the viewer typically has half the light or less.

But the aluminum also distorts the screen’s image, usually making it impossible to get the 70-90% luminosity level at the sides (as measured from the center), or to get a responsible white point anywhere. This is much of the reason that France’s CNC has banned the silver screen for cinemas showing 2D films and will probably force them out completely as time goes on.

Notwithstanding, this is an interesting release and an interesting step for both technical and political reasons. It will be interesting to see if LLE can parlay this into interesting motion at CinemaCon the following week.

Also interesting is that both parties, Sony and LLE, are being careful in their press releases to say that this joint project is only for this demo. No way to tell how to parse that for absolute truth.

Nivart forms Image Matters Team

image matters logoAlways nice to see a new company interested in quality. When the new company is created by people who have successfully led the charge for quality in the past, it is all the more interesting. In this case it is Jean-François Nivart and Sabine Wax and other experts who have started Image Matters

An expert in broadcasting, cinema and JPEG 2000 equipment and technologies, Jean-François Nivart  and his team are proud to announce the creation of Image Matters. They are fully buzz-word compliant since they help define the buzzwords:

  • JPEG 2000
  • IMF DCP MXF AXF ASO2
  • High Frame Rate
  • HD 2K 4K 8K
  • 3D-Stereoscopic
  • Multi view Omniview

Image Matters creates, designs and markets innovative hardware and software components to help OEMs, integrators and end users develop advanced imaging systems and applications easily and quickly.

Their new website announces two new items, one a product and one a vital test in bringing high-frame-rate video to the market. The product is named: I’m-XS

“Together, the Image Matters team has more than 50 years of experience in audiovisual technologies,” said Jean-Francois Nivart, CEO of the new venture.

As an expert in software engineering, Sabine Wax develops practical solutions for media distribution industry needs.

For his part, Jean-Marc Coulon shares his multidisciplinary knowledge, enabling cost-effective product design and manufacturing.

Last but not least, highly experienced in innovative technology sales and marketing, Stephane Deckers is the link between customers and the development team.

Our combined expertise will keep our clients up to date with rapidly evolving technologies

During the NAB show in Las Vegas, Image Matters will introduce its new video boards, based on high-end JPEG 2000 image compression engines from intoPIX.

The team will be there to meet you in the Central Hall at Booth C5046.

For more information, go to www.image.matters.pro

Nivart forms Image Matters Team

image matters logoAlways nice to see a new company interested in quality. When the new company is created by people who have successfully led the charge for quality in the past, it is all the more interesting. In this case it is Jean-François Nivart and Sabine Wax and other experts who have started Image Matters

An expert in broadcasting, cinema and JPEG 2000 equipment and technologies, Jean-François Nivart  and his team are proud to announce the creation of Image Matters. They are fully buzz-word compliant since they help define the buzzwords:

  • JPEG 2000
  • IMF DCP MXF AXF ASO2
  • High Frame Rate
  • HD 2K 4K 8K
  • 3D-Stereoscopic
  • Multi view Omniview

Image Matters creates, designs and markets innovative hardware and software components to help OEMs, integrators and end users develop advanced imaging systems and applications easily and quickly.

Their new website announces two new items, one a product and one a vital test in bringing high-frame-rate video to the market. The product is named: I’m-XS

“Together, the Image Matters team has more than 50 years of experience in audiovisual technologies,” said Jean-Francois Nivart, CEO of the new venture.

As an expert in software engineering, Sabine Wax develops practical solutions for media distribution industry needs.

For his part, Jean-Marc Coulon shares his multidisciplinary knowledge, enabling cost-effective product design and manufacturing.

Last but not least, highly experienced in innovative technology sales and marketing, Stephane Deckers is the link between customers and the development team.

Our combined expertise will keep our clients up to date with rapidly evolving technologies

During the NAB show in Las Vegas, Image Matters will introduce its new video boards, based on high-end JPEG 2000 image compression engines from intoPIX.

The team will be there to meet you in the Central Hall at Booth C5046.

For more information, go to www.image.matters.pro

Superb Future Technology Article

The official IMF site is at: Interoperable Mastering Format Forum (IMFF)

Thunderbolt – This is taking off with 

Post-IBC: Six Things to Watch

Written by Carolyn Giardina

Thunderbolt, IMF, UltraViolet, and Cloud technologies generate buzz.

The 2011 IBC conference, held September 8-13 in Amsterdam, generated news and discussion about all areas of production, post and content distribution. Here is a sampling of just some of the developments to watch for in the coming months.

DVS-ClipsterIMF

The Interoperable Master Format, or IMF, has been a big topic in the US, and at IBC word was spreading in the international community.

“The purpose of IMF is to create a high-quality, standardized and interoperable file framework for finished content,” explained SMPTE’s IMF Working Group chair Annie Chang, who is Disney’s VP Post-Production Technology. “IMF allows for flexible versioning so that multiple language versions and edits can be put together without the need to create full linear versions of each language/edit. IMF can store only the different pieces (audio, image and subtitles) and uses a Composition Play List to ‘mix and match’ and create the various versions needed.”

According to Chang, some of the IMF draft documents should start rolling out this Fall.

Chang encourages involvement in the SMPTE effort from hardware and software manufacturers that have systems that edit, play out and/or transcode files.

DVS has already stepped up to the plate, introducing version 4.3 of its Clipster, which debuted at IBC with new features including mezzanine format mastering for IMF workflows with extended JPEG2000 support.

Clipster’s batchlist function enables independent and automated processing of IMF, as well DCI and other distribution jobs.

Also during IBC, the Advanced Media Workflow Association (AMWA), the European Broadcast Union (EBU), and SMPTE agreed to work together to accelerate their respective efforts at driving interoperability and delivering efficient media workflows.

This will include meeting regularly and collecting input from users.

Said SMPTE President Pete Ludé: “As more media organizations rely on rapidly developed software-based tools, it is particularly important that standards-development processes meet these fast-paced needs.”

AJA-Io-XTTHUNDERBOLT

Numerous manufacturers introduced Thunderbolt-enabled devices at IBC, demonstrating the promise of the technology.

“Thunderbolt is important because it’s incredibly fast, supporting standard protocols, which means we can create devices to work all the way up to uncompressed 4:4:4 HD on systems that before could not handle it, such as a MacBook Pro,” said AJA President Nick Rashby. “We’re very excited to see how new Thunderbolt-enabled technologies help evolve workflows.”

AJA introduced Io XT, an I/O device with two Thunderbolt ports. Said Rashby: “Io XT won’t be your ‘endpoint’ on your setup, because we support daisy-chaining connectivity of multiple Thunderbolt-enabled devices.”

This is the developing I/O device that was first exhibited as a technology demonstration at NAB. The product is slated for availability in Q4 for $1495.

At IBC, Matrox and Promise Technology hosted a demonstration of multi-layer realtime editing of uncompressed HD projects using Matrox’s MXO2 LE MAX video I/O devices and Promise Pegasus RAID storage connected to the Apple iMac via Thunderbolt technology.

Pricing for Thunderbolt-enabled Matrox MXO2 devices starts at $549, and Matrox Thunderbolt adapters for MXO2 devices are available for $199.

Blackmagic Design also made Thunderbolt-supported products a big part of its IBC exhibit.

Now available for $995, Thunderbolt-enabled UltraStudio 3D offers portable capture and playback with full resolution dual stream 3D support, as well as full SD, HD and 2K support.

Blackmagic’s second Thunderbolt-supported product, Intensity Extreme, will be available later this year. The $299 video capture and playback product is designed for professional videographers with HDMI and analog video. “We think the combination of HDMI and analog on an extremely compact Thunderbolt bus powered design combined with an affordable price will change the lives of thousands of professional videographers,” said Grant Petty, CEO, Blackmagic.

cs55_productionpremium_boxshotCHANGE IN THE PROFESSIONAL FINISHING SPACE

Following news that Adobe acquired Iridas for an undisclosed sum, there was plenty of talk about what that might mean in the professional finishing space.

Adobe’s announcement of the deal suggested that Adobe Creative Suite Production Premium and Adobe Creative Suite Master Collection “are expected to gain a comprehensive set of tools so video editors can manipulate color and light for any type of content, including professional film and television.”

Bill Roberts, Adobe’s director of video product management, did not discuss specifics, but said of Adobe’s vision: “We think that the tasks of audio, effects, finishing, editing should all have dedicated interfaces and the workflow should be simple and seamless and lossless between the applications. Historically that is what we have done and that should not change going forward as we start to integrate this technology.”

Adobe was not the only company making acquisition news at IBC. In late August, 3ality Digital bought Element Technica, renaming the company 3ality Technica and making IBC its first trade show under the new brand name. The company had a booth and also hosted a reception during IBC. Plans are to beef up its R&D, while continuing to offer products from both companies with emphasis on integration. That includes integration with Element Technica rigs and 3ality’s Stereo Image Processor (SIP).

DaVinciResolveSoftware-2IIF ACES

In Hollywood, momentum has been building around the Image Interchange Framework, or IIF, an architecture developed by an Academy of Motion Picture Arts and Sciences-led committee of industry professionals, coupled with ACES (Academy Color Encoding Spec). The goal is to create a way to manage color consistency throughout production.

IIF ACES has already started to find its way into production, including at Encore, where colorist Pankaj Bajpai used a workflow on FX series Justified, shot by Francis Kenny, ASC.

At IBC, Blackmagic Design featured the new DaVinci Resolve 8.1 software update, which now includes ACES color space support.

In related news, Blackmagic announced that DaVinci Resolve for Microsoft Windows will be accompanied by the Mac OS X version, meaning that when a customer purchases DaVinci Resolve, he or she can choose which operating system to use.

Digital-Rapids-Transcode-Manager-20ULTRAVIOLET

Digital Entertainment Content Ecosystem (DECE) – an industry consortium of more than 70 stakeholders including Hollywood studios and manufacturers – are getting ready to launch UltraViolet, a DRM system that effectively would allow each customer to create a content library in the cloud that could be accessed on any supported device.

At IBC, preparations for the launch were evident at the DTS booth, which was demoing its MediaPlayer using UltraViolet Common File Format (CFF) files created with upcoming version 2.0 of the Digital Rapids Transcode Manager automated transcoding software (which was demoed at the Digital Rapids booth).

“From mobile phones and tablets to PCs and connected TVs, multi-screen viewing and the increasing volume of digital content are driving fundamental shifts in the way media is distributed and consumed,” said Brick Eksten, president of Digital Rapids. “UltraViolet will play a crucial role in unlocking the potential of multi-screen media consumption, and we’re excited to be continuing our successful partnership with DTS by working together in support of the standard.”

Just after IBC came the earliest content announcements. Upcoming home entertainment releases of Horrible Bosses, Green Lantern, Harry Potter and the Deathly Hallows Part 2 (Warner Bros.), as well as The Smurfsand Friends With Benefits (Sony) will support UltraViolet.

DECE members include Fox, Lionsgate, Paramount, Sony, Universal, Warner Bros., Deluxe, Technicolor, LG, Samsung, Microsoft, Netflix, and Best Buy.

UltraViolet’s rollout begins next week in North America.

Quantel-Qtube-UpdateTHE CLOUD

The entertainment technology community continues to explore ways that the cloud can be incorporated into workflows to create efficiencies. The models that were featured this year at IBC primarily surrounded broadcast applications.

Quantel, for instance, showed the next stage of its QTube cloud-based broadcast production workflow at IBC, which now includes the ability to integrate files held on generic IT storage, and well as to access and combine content from multiple sites.

Rogers Media in Canada is already using QTube for coverage of live events including MLB and NHL games. Said Frank Bruno, VP Engineering for Rogers Media: “For us, QTube is a problem solver; we have so many stations across the country and also camera people going to multiple venues and events. As long as you are near a connection, you have contact back and forth. We don’t have to worry about shipping disks or hard drives.”

At IBC, Chyron offered a look at its AXIS World Graphics cloud-based graphics creation system. Also aimed at broadcasters, the system is designed for reporters, production assistants, and news producers who would have access to prebuilt templates via a web browser to quickly create graphics for outlets including websites and mobile devices.

Avid Technology released a white paper outlining its view of the media cloud. It explained: “Avid strongly believes that the successful media enterprise will focus on delivering new consumer experiences via distribution platforms that create new revenue models.

“Forward-looking digital media strategies must include cloud-based services in addition to traditional intranet and internet-based solutions. Avid’s Integrated Media Enterprise (IME) framework provides a blueprint for organizations to confidently embark on this journey and take full advantage of the opportunities presented by cloud computing – now.”

Superb Future Technology Article

The official IMF site is at: Interoperable Mastering Format Forum (IMFF)

Thunderbolt – This is taking off with 

Post-IBC: Six Things to Watch

Written by Carolyn Giardina

Thunderbolt, IMF, UltraViolet, and Cloud technologies generate buzz.

The 2011 IBC conference, held September 8-13 in Amsterdam, generated news and discussion about all areas of production, post and content distribution. Here is a sampling of just some of the developments to watch for in the coming months.

DVS-ClipsterIMF

The Interoperable Master Format, or IMF, has been a big topic in the US, and at IBC word was spreading in the international community.

“The purpose of IMF is to create a high-quality, standardized and interoperable file framework for finished content,” explained SMPTE’s IMF Working Group chair Annie Chang, who is Disney’s VP Post-Production Technology. “IMF allows for flexible versioning so that multiple language versions and edits can be put together without the need to create full linear versions of each language/edit. IMF can store only the different pieces (audio, image and subtitles) and uses a Composition Play List to ‘mix and match’ and create the various versions needed.”

According to Chang, some of the IMF draft documents should start rolling out this Fall.

Chang encourages involvement in the SMPTE effort from hardware and software manufacturers that have systems that edit, play out and/or transcode files.

DVS has already stepped up to the plate, introducing version 4.3 of its Clipster, which debuted at IBC with new features including mezzanine format mastering for IMF workflows with extended JPEG2000 support.

Clipster’s batchlist function enables independent and automated processing of IMF, as well DCI and other distribution jobs.

Also during IBC, the Advanced Media Workflow Association (AMWA), the European Broadcast Union (EBU), and SMPTE agreed to work together to accelerate their respective efforts at driving interoperability and delivering efficient media workflows.

This will include meeting regularly and collecting input from users.

Said SMPTE President Pete Ludé: “As more media organizations rely on rapidly developed software-based tools, it is particularly important that standards-development processes meet these fast-paced needs.”

AJA-Io-XTTHUNDERBOLT

Numerous manufacturers introduced Thunderbolt-enabled devices at IBC, demonstrating the promise of the technology.

“Thunderbolt is important because it’s incredibly fast, supporting standard protocols, which means we can create devices to work all the way up to uncompressed 4:4:4 HD on systems that before could not handle it, such as a MacBook Pro,” said AJA President Nick Rashby. “We’re very excited to see how new Thunderbolt-enabled technologies help evolve workflows.”

AJA introduced Io XT, an I/O device with two Thunderbolt ports. Said Rashby: “Io XT won’t be your ‘endpoint’ on your setup, because we support daisy-chaining connectivity of multiple Thunderbolt-enabled devices.”

This is the developing I/O device that was first exhibited as a technology demonstration at NAB. The product is slated for availability in Q4 for $1495.

At IBC, Matrox and Promise Technology hosted a demonstration of multi-layer realtime editing of uncompressed HD projects using Matrox’s MXO2 LE MAX video I/O devices and Promise Pegasus RAID storage connected to the Apple iMac via Thunderbolt technology.

Pricing for Thunderbolt-enabled Matrox MXO2 devices starts at $549, and Matrox Thunderbolt adapters for MXO2 devices are available for $199.

Blackmagic Design also made Thunderbolt-supported products a big part of its IBC exhibit.

Now available for $995, Thunderbolt-enabled UltraStudio 3D offers portable capture and playback with full resolution dual stream 3D support, as well as full SD, HD and 2K support.

Blackmagic’s second Thunderbolt-supported product, Intensity Extreme, will be available later this year. The $299 video capture and playback product is designed for professional videographers with HDMI and analog video. “We think the combination of HDMI and analog on an extremely compact Thunderbolt bus powered design combined with an affordable price will change the lives of thousands of professional videographers,” said Grant Petty, CEO, Blackmagic.

cs55_productionpremium_boxshotCHANGE IN THE PROFESSIONAL FINISHING SPACE

Following news that Adobe acquired Iridas for an undisclosed sum, there was plenty of talk about what that might mean in the professional finishing space.

Adobe’s announcement of the deal suggested that Adobe Creative Suite Production Premium and Adobe Creative Suite Master Collection “are expected to gain a comprehensive set of tools so video editors can manipulate color and light for any type of content, including professional film and television.”

Bill Roberts, Adobe’s director of video product management, did not discuss specifics, but said of Adobe’s vision: “We think that the tasks of audio, effects, finishing, editing should all have dedicated interfaces and the workflow should be simple and seamless and lossless between the applications. Historically that is what we have done and that should not change going forward as we start to integrate this technology.”

Adobe was not the only company making acquisition news at IBC. In late August, 3ality Digital bought Element Technica, renaming the company 3ality Technica and making IBC its first trade show under the new brand name. The company had a booth and also hosted a reception during IBC. Plans are to beef up its R&D, while continuing to offer products from both companies with emphasis on integration. That includes integration with Element Technica rigs and 3ality’s Stereo Image Processor (SIP).

DaVinciResolveSoftware-2IIF ACES

In Hollywood, momentum has been building around the Image Interchange Framework, or IIF, an architecture developed by an Academy of Motion Picture Arts and Sciences-led committee of industry professionals, coupled with ACES (Academy Color Encoding Spec). The goal is to create a way to manage color consistency throughout production.

IIF ACES has already started to find its way into production, including at Encore, where colorist Pankaj Bajpai used a workflow on FX series Justified, shot by Francis Kenny, ASC.

At IBC, Blackmagic Design featured the new DaVinci Resolve 8.1 software update, which now includes ACES color space support.

In related news, Blackmagic announced that DaVinci Resolve for Microsoft Windows will be accompanied by the Mac OS X version, meaning that when a customer purchases DaVinci Resolve, he or she can choose which operating system to use.

Digital-Rapids-Transcode-Manager-20ULTRAVIOLET

Digital Entertainment Content Ecosystem (DECE) – an industry consortium of more than 70 stakeholders including Hollywood studios and manufacturers – are getting ready to launch UltraViolet, a DRM system that effectively would allow each customer to create a content library in the cloud that could be accessed on any supported device.

At IBC, preparations for the launch were evident at the DTS booth, which was demoing its MediaPlayer using UltraViolet Common File Format (CFF) files created with upcoming version 2.0 of the Digital Rapids Transcode Manager automated transcoding software (which was demoed at the Digital Rapids booth).

“From mobile phones and tablets to PCs and connected TVs, multi-screen viewing and the increasing volume of digital content are driving fundamental shifts in the way media is distributed and consumed,” said Brick Eksten, president of Digital Rapids. “UltraViolet will play a crucial role in unlocking the potential of multi-screen media consumption, and we’re excited to be continuing our successful partnership with DTS by working together in support of the standard.”

Just after IBC came the earliest content announcements. Upcoming home entertainment releases of Horrible Bosses, Green Lantern, Harry Potter and the Deathly Hallows Part 2 (Warner Bros.), as well as The Smurfsand Friends With Benefits (Sony) will support UltraViolet.

DECE members include Fox, Lionsgate, Paramount, Sony, Universal, Warner Bros., Deluxe, Technicolor, LG, Samsung, Microsoft, Netflix, and Best Buy.

UltraViolet’s rollout begins next week in North America.

Quantel-Qtube-UpdateTHE CLOUD

The entertainment technology community continues to explore ways that the cloud can be incorporated into workflows to create efficiencies. The models that were featured this year at IBC primarily surrounded broadcast applications.

Quantel, for instance, showed the next stage of its QTube cloud-based broadcast production workflow at IBC, which now includes the ability to integrate files held on generic IT storage, and well as to access and combine content from multiple sites.

Rogers Media in Canada is already using QTube for coverage of live events including MLB and NHL games. Said Frank Bruno, VP Engineering for Rogers Media: “For us, QTube is a problem solver; we have so many stations across the country and also camera people going to multiple venues and events. As long as you are near a connection, you have contact back and forth. We don’t have to worry about shipping disks or hard drives.”

At IBC, Chyron offered a look at its AXIS World Graphics cloud-based graphics creation system. Also aimed at broadcasters, the system is designed for reporters, production assistants, and news producers who would have access to prebuilt templates via a web browser to quickly create graphics for outlets including websites and mobile devices.

Avid Technology released a white paper outlining its view of the media cloud. It explained: “Avid strongly believes that the successful media enterprise will focus on delivering new consumer experiences via distribution platforms that create new revenue models.

“Forward-looking digital media strategies must include cloud-based services in addition to traditional intranet and internet-based solutions. Avid’s Integrated Media Enterprise (IME) framework provides a blueprint for organizations to confidently embark on this journey and take full advantage of the opportunities presented by cloud computing – now.”

High Frame Rates – The New Black, Getting to Speed

On 26 March 2011, Barry Clark posted The Path to 3D4Kp48 – The Next Step for Cinema. While there had been some behind the scenes discussion on the topic at that point, the subject was not really mentioned online. Most any conversation ended quickly since no one really had the answers of what one set of manufacturers could do, or how long it would take, especially since there was no standard to work to. Everything in the dcinema world had been done to a standard, recently ratified by SMPTE, and many manufacturers were still working flat out to catch up to those.

Regardless, it has been a busy 7 months since then – there are still many questions waiting to be answered about the science involved. However, as ShowEast ends with a major announcement or three, perhaps it is time to summarize the situation.

First background point: There has long been agreement that capture should be done at higher resolutions than the final product requires. In the digital world this is most true since most every manner of manipulation of audio and video loses bits. In the press discussions and press releases there has been some slippage about making points that may be important in image capture that may not be as important in exhibition, or vice-versa.

Second background point: On the last day of CinemaCon 2011 (March 31), James Cameron showed experiments that he had done with actors and 3D cameras, captured at 24, 48 and 60 frames per second, each being displayed on a very complicated set up at 24, 48 and 60 fps. The full details can be read here: Cinemacon 2011 – High Frame Rate 3D Demonstration by: Reiner Doetzkies of TI and Geoff Burdick of Lightstorm. MKPE also has a write up at: Cameron, Showscan, and 3-D

Since then, Director Jackson and Director Cameron announced that they will be releasing their next big tentpoles in high frame rate stereoscopic; The Hobbit in 48 fps (December 2012), and Avatar II at 60fps (December 2014).

Where? How? With what equipment? With full encryption? At some standard? For, though this is entertainment, we need a product at the other end that will play the entertainment, probably on a variety of equipment since the studios are always on the lookout for anti-trust problems… and there isn’t a lot of time…and perhaps even people. (Obligatory science statement: Work=Force times distance, but only the magnitude of the force in the direction of the objective is un-wasted and significant.)

In fact, SMPTE has updated the standards for projection in the last year; where they were once exclusively US friendly, they are now world-friendly with 25 and 50 fps marks as well as US television friendly 30, and archival friendly with some sub-24 rates (in proposal/approval stage.) In doing this, equipment manufacturers – notably Texas Instruments (since Sony Projectors already could get to stereographic 60 fps), and the server manufacturers who one by one announced that they could meet the output challenge with full security and with the required open and closed captions.

The question quickly became, what is the input challenge? Neither Cameron’s nor Jackson’s groups appear ready to tell the world what they expect for the post-production deliverable. Critically, all the dcinema equipment in the field is set for the bar of 250 Mbits/second. It is unlikely that anyone would want the added compression that doubling the number of frames would require to fit in the same datastream.

And so, to now. At ShowEast USL announced that their new IMB (internal media block) has a compressed JPEG2000 data rate at 500Mb/s, with a data rate into the projector of 10.0098Gb/s. This produces full frame 2048×1080, 12 bit color planes at 60 frames 3D

Again, to compare, current servers deliver a DCI-specified maximum of 250Mb/s compressed JPEG2000 data rate and deliver a little less than 3Gb/s over two HD-SDI coax cable links to the projector. DCI also allows these devices to be 10 bit.

This will probably be the typical ‘standard’ since the math pretty much points there. So, what the manufacturers are being asked to do is double the compressed data rate from the server to the IMB and more than triple the decoded video data rate to the projector.

Given that there is approximately 50% penetration of equipment in the market, none of which can do this, one speculates what the rest of the industry will do. Will this type of speed require a large bump in costs, or will it become the expected, de rigueur, for systems in the future.

GDC announced that they would be showing something similar, with their IMB and SMS (media server) in a Barco Projector at an August convention in Japan. GDC to Showcase High Frame Rate Digital Projection System at BIRTV 2011. GDC has a relationship with Barco in the Far East.

Then at ShowEast, with USL’s IMB announcement, there was also an announcement from Christie. They will be including an IMB capable of high frame rates. Their release was also more publicity rather than a tech announcement…you know, because all the people using and buying these devices only need publicity because these are all commodity items now.

One thing that we do know is that the 4K TI units needed an IMB. Doremi has one. We see that GDC has one. Dolby showed theirs at CinemaCon. Qube showed theirs at CinemaCon as well, and announced that they are showing a working unit at ShowEast.

Finally, Digital Cinema gets the words “Future Proof”. It is on the GDC PR and on the Christie PR. One can presume with surety that previous units were not future proof. One company gave assurance with a 10 year warranty – which seems beyond reality if it is thought through.

One is also reminded that the VPF agreements are one-time affairs. The studios consider that they did their share and when the first tranche is over, they are on the road to saving distribution costs forever. Yet, here we see the exhibitors, some with equipment that is older than 5 years, getting to a reality junction. The next set of equipment will be bought from cashflow, not partially donated by VPF agreements. Future Proof…The New Black.

Back to high-frame rates: The following was also seen in someone’s PR. No need to mention whose since this style of hype will be with them all.

High frame rate technology also allows audiences to enjoy the 3D movie experience without the visual discomfort that has affected some 3D moviegoers.

So that is the reason that people have had headaches walking from the cinema! Wouldn’t you love to see those research papers? Because one reality can’t be unstated. Typically, only one plane is in focus in the human visual system and things that are moving by in the out of focus plane doesn’t have full motion resolution either…just like 24 fps film representation. So while stereoscopic can use some help, and while 48 fps and 60 fps material did look incredible compared to 24 frame, is it the panacea? Is it worth the cost?

The Cameron material shown at CinemaCon was also shown at 10 foot lamberts. Movies mastered for that level with the equipment tuned to consistently perform at that level sounds like a nice evolutionary step. Associated with that would be that every seat in the house have that level instead of the 50% falloff at 23 degrees off horizontal or vertical centers that high gain and typical silver screens ‘provide’. When most cinema auditoriums are at 3 foot Lamberts and most of the audience is seeing 1.5 or less, that seems like a more effective vector of attack for a larger number of patrons with the equipment available.

Lasers…somebody knows…Barco? RED???

The basic exception was Laser Light Engines (LLE), who have a deal with IMAX to put lasers into the big room cinemas. If ever there were a nice niche to start this adventure with, this is it. Specialized, contained to dozens and hundreds instead of 10’s of thousands, able to absorb any exceptional pricing, able to evolve. Delivery was scheduled to begin in Spring 2012.

Then the film maker turned digital imaging specialist Kodak shows a system that they clearly are not productizing. But they are playing in the game. They helped set up the organization which is working (throughout the world?) to take projection booth laser systems out of the field of laser entertainment systems, which require a special technology variance for every set-up. Kodak was able to get one by themselves, but the Laser Illuminated Projection Association – LIPA – includes Sony and IMAX, plus LLE and Kodak in this effort. In the US, the over-riding entity is the Food and Drug Administration’s Center for Devices and Radiological Health, which is in charge of ensuring laser equipment safety.

This spring, LLE showed up in Hollywood at that chapter’s SMPTE meeting with Sony and Barco giving powerpoint presentations. Sony had made a couple of public remarks previously, but one had to be culling their online tech papers to notice. And until this point Barco had been quiet…except that the week before they did a demo at the RED Studios Hollywood lot. Nice splash.

Then nothing. No remarks from anyone at CineExpo or CineEurope. The idea has gelled that digital laser projection is 2 years away, or more.

Then this week. The RED user group message board lit up after two pre-viewer comments placed at the head of a thread by RED owner Jim Jannard: Mark L. Pederson of OffHollywood and Stephen Pizzo, Co-Founder of Element Technica and now partner of 3ality Technica, make remarks about having watched a demo of RED’s laser projector. “Vibrant”, “clean”, “never seen projection so …”, etc. Then a few non-answers to poorly phrased guesses (for example, that 4K is a benchmark, and passive 3D did leak out, but both could mean several things) and that was that…25 pages of wasted time thereafter. [Can anyone please vouch for the merits of Misters Pederson and Pizzo as to their ability to discern whether the technology they viewed is comparibly better than what has been seen otherwise?)

Barco, on the hand (and yet similarly) have made an announcement that 9 and 10 January will be their big days. – D3D Cinema to Present Giant Screen 4K 3D Laser Projection Demo at 2nd Annual Moody Digital Cinema Symposium – Well, actually, no. Barco only said, “We’re fully committed to providing the highest quality solutions for giant screen theaters” and some similar non-relevent info about how wonderful their partner is. Basically though, their name is on a press release announcing that they will butterfly laser driven digital cinema light against 15 perf 70mm and 4 other “revolutions”:

  • The FIRST demonstration of Barco’s revolutionary laser light engine on a giant screen
  • The FIRST demonstration of true DLP 4K resolution 3D on a giant screen
  • The FIRST 4K 3D comparison of ‘ultra-reality’ 48 frame/sec & 60 frame/sec content
  • The FIRST giant 3D 500 mbps comparison, nearly double the current cinema bit rate standard

Not withstanding the lack of filtering for marketing bits, and regardless of how some of the terms have been ill-defined in the past (4K 3D, for example), this is still a pretty good line-up.

Prediction: 2012 will be the year that several studios tell their exhibition partners a final date for film distribution (in 2013) and 2012 will have more than one commercial laser system in the field.

Prediction 3 – there may not be more than one DCI compliant system in the field though. RED might find that, if they thought bringing a small camera to market was a difficult trick, supporting projectors is a whole different matter…even if it is only to post-houses and their owners.

Regardless, this is mostly good news. That the RED is using passive doesn’t exactly mean silver screen passive. Perhaps Dolby passive, which would certainly be good news. If it is silver screen passive, that is bad news. Since silver screens don’t comply with SMPTE standards, they may end up on the scrap heap of history. But that is a different story for another article.

Major IPv6 Cisco Upgrade (IOS)

“Our biggest goal in IOS now is to have parity between IPv4 and IPv6,” Faraz Aladin, Director, Marketing Cloud Switching and Services at Cisco told InternetNews.com. “Whatever you can do in IPv4, you should be able to do with IPv6.”


From an article at: Cisco Upgrades IOS for IPv6 – www.enterprisenetworkingplanet.com

 


While Cisco has been providing support for IPv6 for nearly 12 years on its network equipment, IPv6 isn’t just about basic packet forwarding. Joel Conover, Director Marketing, Borderless Networks at Cisco toldInternetNews.com that getting IOS ready for IPv6 is a big job that includes a lot of incremental bits.

“When you look at the massive size of IOS, with over 2,500 features, if every single one needs to be re-written to support IPv6, that takes time,” Conover said.

One feature that has taken time to land in IOS involves time itself. The Network Time Protocol (NTP) is now available in IPv6. Conover noted that it was previously not supported by IPv6 and needed to be re-written.

Security is also now being improved in Cisco IOS for IPv6 with a technology called first hop security. Aladin explained that a possible risk that had existed with IPv6 before was that another device could have been sitting on a network, spoofing a user’s address. First hop security provides a degree of authentication, to ensure that the address server is authentic and the user can trust the IPv6 address information.

Cisco is now also leveraging the Location/ID Separation Protocol (LISP) to help network administrators deploy IPv6 with IPv6 over IPv4 tunnels. LISP is an emerging standard for routing Internet traffic.

Who Wants IPv6?

With the exhaustion of the free pool of IPv4 address space, the need for IPv6 is now well understood. According to a Cisco survey of 101 U.S IT leaders, 78 percent are currently planning for an IPv6 transition.

Security is the top concern in IPv6 transition efforts with 92 percent of survey respondents noting that their IT organization’s security department is part of the IPv6 migration.

As organizations move to IPv6 though, they still expect certain things to work that did in the IPv4 world.

“When we talk to customers — they tell us they want to implement IPv6, but here is a list of things that I can do with IPv4, and unless I can do them in IPv6 I can’t make the transition,” Aladin said.

Sean Michael Kerner is a senior editor at InternetNews.com, the news service of Internet.com, the network for technology professionals.