Category Archives: Exhibition

Artist’s Intent Exposed~! See it here first. Where? In the cinema, the temporary home provided by exhibitors.

[Update] QC the Screen – Harkness Webinar

Harkness calls it “Screen Lifecycle Management” and they feel that they have the apps to help with that.

“Anything to help Quality Control” is what we call it: Free Webinar 26th February 2014

SCREEN LIFECYCLE MANAGEMENT WITH THE HARKNESS APPS – WEB SEMINAR

The only thing better is if you and they were to join the SMPTE Study Groups that are working on Light and Audio Quality. Join Now.

[Update] EU Cinema Numbers – UNIC 2013

More numbers to parse…the North America numbers will come out at CinemaCon time, but they are slightly up generally (in spite of two big but disappointing movies), just as these EU numbers are slightly down year-to-year, after a good couple of years previous.

Interesting to see the factional nature of the continent in terms of local content and digitalization.

Business-model-wise, where the North America market gets to rely upon upgrading Series One systems and the breakout of laser-driven systems, the EU has 15% of the market to install or see go away…plus Series One and laser upgrades.

Please find the full report and press release attached and on UNIC’s website.

We have asked for the obvious information that would round out the statistics on pages 7 and 8 and hope to update this article when UNIC responds.

[Update] And here are the answers: total number of screens across all UNIC territories is 30,206. On page 7 of the report, that would be all the countries listed, less Russia. (See DGT Online Informer No. 101 – 3 February 2014 – for more interesting numbers).

The number of screens per million is changing due to some late additional data: 57 screens per million instead of 62. The population figure used in the data is: 524 million (all the countries on the list, except for Russia.)

 


 

Jeesh: The Berlinale was an excuse for Media Salles to introduce a whole new set of numbers.

DGT Online Informer No. 102 – 8 February 2014 –

Europe starts 2014 with more than 30,000 digital projectors, a growth rate of 21%

According to the initial figures available, the number of screens equipped with either DLP Cinema™ or SXRD™ technology has risen to 30,402, with a 21% increase compared to 1st January 2013, when there were 25,084.

Europe thus starts 2014 with around 84% of its screens having converted to digital. This is a slightly lower penetration rate than the world average, which touches on 87%. Instead, there is a more marked difference compared to North America, where digital projectors are installed on 93% of screens.

Of the over 30,000 European digital projectors, around 72% are to be found on the six leading markets (France, the United Kingdom, Germany, Italy, Spain and Russia), which, including screens not yet converted, account for around 68.5% of European screens.

There is a lot more data at the link…

DGT Online Informer No. 102 – 8 February 2014

[Update] EU Cinema Numbers – UNIC 2013

More numbers to parse…the North America numbers will come out at CinemaCon time, but they are slightly up generally (in spite of two big but disappointing movies), just as these EU numbers are slightly down year-to-year, after a good couple of years previous.

Interesting to see the factional nature of the continent in terms of local content and digitalization.

Business-model-wise, where the North America market gets to rely upon upgrading Series One systems and the breakout of laser-driven systems, the EU has 15% of the market to install or see go away…plus Series One and laser upgrades.

Please find the full report and press release attached and on UNIC’s website.

We have asked for the obvious information that would round out the statistics on pages 7 and 8 and hope to update this article when UNIC responds.

[Update] And here are the answers: total number of screens across all UNIC territories is 30,206. On page 7 of the report, that would be all the countries listed, less Russia. (See DGT Online Informer No. 101 – 3 February 2014 – for more interesting numbers).

The number of screens per million is changing due to some late additional data: 57 screens per million instead of 62. The population figure used in the data is: 524 million (all the countries on the list, except for Russia.)

 


 

Jeesh: The Berlinale was an excuse for Media Salles to introduce a whole new set of numbers.

DGT Online Informer No. 102 – 8 February 2014 –

Europe starts 2014 with more than 30,000 digital projectors, a growth rate of 21%

According to the initial figures available, the number of screens equipped with either DLP Cinema™ or SXRD™ technology has risen to 30,402, with a 21% increase compared to 1st January 2013, when there were 25,084.

Europe thus starts 2014 with around 84% of its screens having converted to digital. This is a slightly lower penetration rate than the world average, which touches on 87%. Instead, there is a more marked difference compared to North America, where digital projectors are installed on 93% of screens.

Of the over 30,000 European digital projectors, around 72% are to be found on the six leading markets (France, the United Kingdom, Germany, Italy, Spain and Russia), which, including screens not yet converted, account for around 68.5% of European screens.

There is a lot more data at the link…

DGT Online Informer No. 102 – 8 February 2014

Update: Countering the “Maltin Rant”

What follows is part of a response I made on a thread in the LinkedIn Cinema Projectionist Group: Leonard Maltin rant. It has been edited, but it still shows that these are comments that I made to another responder.

Maltin started his rant with the subject of distribution by satellite, then tried to prove that this was a flawed concept with the following proofs:

  1. He went to a “closed circuit” event and there was no there there – except for the guy he sometimes has to go to who has a the walkie-talkie, who then communicates to the lone person taking care of the technical aspect of the facility (which somewhat proves that there is a there there, but let’s not quibble during a rant.)
  2. Then he points out that the lights didn’t come on during intermission…a valid gripe which has nothing to do with distribution by satellite…just like the previous point. But since projectors can pass a pulse to the automation system to turn on the lights, this problem is best and easily solved by the technician at the live event.
  3. His Arby’s comment and your candy/popcorn comment [another responder on the thread] are cute and have enough elements of ‘everybody knows’ truthiness, that few would argue. But they are non-sense and also have nothing to do with proving that satellite distribution is doomed to failure. For every industry exec you might point to who feels the way you do, I can point to dozens or hundreds who are in the exhibition business because they love it and who want to provide a quality entertainment product to their customers.
  4. His “The only sector doing well…” and your “…these problems are only going to get worse” points are not based in a reality-supportable-by-evidence. The industry has converted from zero to thousands, to tens of thousands and now over a hundred thousand digital systems in 10 years with comparatively few problems at the screen. Your constant Film Is Better mantra forgets all the desaturated prints and costly pollutants in the process, among 100 other points I could tick off to demonstrate why digital distribution and exhibition is far and away better for the customer…notwithstanding the striking terrific-ness of a well made print played for the first time in a great house.

Again, not to say that having a projectionist on hand who is skilled in the art and science of a modern system isn’t valuable. But sensationalism and sleigh-of-hand arguments are not effective ways to make the point.

The correct action in this instance is to make certain that the Alternative Content facilitators and proponents make certain that the long-ago standardized automation cues are used with live event feeds to the cinema facility. That might get something done. And since I have written to the people at Event Cinema Association, perhaps Leonard has gotten done what his rant wanted to get done.


The response on the thread provoked more:

Response: There’s no slander or inflammation. Only truth hidden by hollywood.You can make things up as much as you want but I’ve worked for enough theatres over the years, both chains and independent, to know they care more about concessions than projection. If they didn’t they wouldn’t have gotten rid of projectionists. After all the fact is they are not saving money.

Snark: Ouch~! I’d attempt to respond, but the light from your tinfoil hat is blinding me.

Defensive response: What did I make up? That film gets brought to the melting point each time it is grabbed and snapped in front of the light, attracting dust and dirt when that process causes it to become electrostatic and further causes the colors to desaturate? That transporting tons of reels around the world caused measurable amounts of truck and airplane pollution for each movie? That there are properties around the world that can’t be sold because the toxic chemicals of the print processing seeped through cement cracks and into the dirt that the facilities sat on? That a digital print run a week – sometimes days – later, looks far better than any film print run the same number of times?

Financial response: Are you telling me that the boards of directors of several large entertainment companies should be told that they are being bilked by the monopolistic practices of several colluding industries and tiers of executives, such that their stock prices would be much higher if they went back to simpler times?

The Jack Nicholson response: I’ve trained hundreds of projectionists who sat on the wall between the over-enthusiastic vendor and the insatiable customer and each one wanted to know more basics of IT and Security and DCPs with multiple languages and testing for Color and 3D and Multi-Channel Sound and equipment for the deaf/hearing impaired/blind and sight impaired…you sir, can’t handle the truth.

Attempt to be helpful: What does any of your response have to do with Maltin’s point: that it is an inherently bad idea to distribute movies to theaters via satellite?

And thus ends my last post on this thread. Cue sunset. Cue horse. Cue Ennio Morricone.

Update: Countering the “Maltin Rant”

What follows is part of a response I made on a thread in the LinkedIn Cinema Projectionist Group: Leonard Maltin rant. It has been edited, but it still shows that these are comments that I made to another responder.

Maltin started his rant with the subject of distribution by satellite, then tried to prove that this was a flawed concept with the following proofs:

  1. He went to a “closed circuit” event and there was no there there – except for the guy he sometimes has to go to who has a the walkie-talkie, who then communicates to the lone person taking care of the technical aspect of the facility (which somewhat proves that there is a there there, but let’s not quibble during a rant.)
  2. Then he points out that the lights didn’t come on during intermission…a valid gripe which has nothing to do with distribution by satellite…just like the previous point. But since projectors can pass a pulse to the automation system to turn on the lights, this problem is best and easily solved by the technician at the live event.
  3. His Arby’s comment and your candy/popcorn comment [another responder on the thread] are cute and have enough elements of ‘everybody knows’ truthiness, that few would argue. But they are non-sense and also have nothing to do with proving that satellite distribution is doomed to failure. For every industry exec you might point to who feels the way you do, I can point to dozens or hundreds who are in the exhibition business because they love it and who want to provide a quality entertainment product to their customers.
  4. His “The only sector doing well…” and your “…these problems are only going to get worse” points are not based in a reality-supportable-by-evidence. The industry has converted from zero to thousands, to tens of thousands and now over a hundred thousand digital systems in 10 years with comparatively few problems at the screen. Your constant Film Is Better mantra forgets all the desaturated prints and costly pollutants in the process, among 100 other points I could tick off to demonstrate why digital distribution and exhibition is far and away better for the customer…notwithstanding the striking terrific-ness of a well made print played for the first time in a great house.

Again, not to say that having a projectionist on hand who is skilled in the art and science of a modern system isn’t valuable. But sensationalism and sleigh-of-hand arguments are not effective ways to make the point.

The correct action in this instance is to make certain that the Alternative Content facilitators and proponents make certain that the long-ago standardized automation cues are used with live event feeds to the cinema facility. That might get something done. And since I have written to the people at Event Cinema Association, perhaps Leonard has gotten done what his rant wanted to get done.


The response on the thread provoked more:

Response: There’s no slander or inflammation. Only truth hidden by hollywood.You can make things up as much as you want but I’ve worked for enough theatres over the years, both chains and independent, to know they care more about concessions than projection. If they didn’t they wouldn’t have gotten rid of projectionists. After all the fact is they are not saving money.

Snark: Ouch~! I’d attempt to respond, but the light from your tinfoil hat is blinding me.

Defensive response: What did I make up? That film gets brought to the melting point each time it is grabbed and snapped in front of the light, attracting dust and dirt when that process causes it to become electrostatic and further causes the colors to desaturate? That transporting tons of reels around the world caused measurable amounts of truck and airplane pollution for each movie? That there are properties around the world that can’t be sold because the toxic chemicals of the print processing seeped through cement cracks and into the dirt that the facilities sat on? That a digital print run a week – sometimes days – later, looks far better than any film print run the same number of times?

Financial response: Are you telling me that the boards of directors of several large entertainment companies should be told that they are being bilked by the monopolistic practices of several colluding industries and tiers of executives, such that their stock prices would be much higher if they went back to simpler times?

The Jack Nicholson response: I’ve trained hundreds of projectionists who sat on the wall between the over-enthusiastic vendor and the insatiable customer and each one wanted to know more basics of IT and Security and DCPs with multiple languages and testing for Color and 3D and Multi-Channel Sound and equipment for the deaf/hearing impaired/blind and sight impaired…you sir, can’t handle the truth.

Attempt to be helpful: What does any of your response have to do with Maltin’s point: that it is an inherently bad idea to distribute movies to theaters via satellite?

And thus ends my last post on this thread. Cue sunset. Cue horse. Cue Ennio Morricone.

States of Exhibition–Evolution

 

Snippet of Drawing: DCinema Facility

DCinema could be said to have started before the turn of the century, or possibly when George Lucas pushed so hard to get the first 100 systems installed to light up Attack of the Clones in 2002. My moment of ‘made it’ came during the set-up week prior to the Cannes Film Festival in 2004, when projector-derived subtitles were working on a 2K projector.

 

So choosing that date as when the R&D project stopped and real products began, we’re closing in on 10 years of evolution. Some tools came very recently, such as implemented standards and products for the deaf/blind/hard of hearing and visually impaired audience members. In North America there has been several chains which are now 100% covered for 100% of movies with closed caption and enhanced and descriptive audio. Obviously 3D got past the needles-in-the-eyes stage of Chicken Little, and it will only get better when laser light engines get integrated with HFR…and by that one presumes it will have to be after all the NIH leaves the projector manufacturers and 48fps leaves the field of HFR.

Here’s a drawing that tries to show the evolution to the degree that a 2D drawing can show such details. Anyone who wants to help map it into HTML for some obvious cool tricks is invited to write [email protected] – likewise, anyone who needs to strip the sponsored bits to make the drawing into a teaching device…please write. It is an evolving drawing as well, so if you’d like to be informed when revisions are made…you’ve got the address.

The full drawing is at: 
DCinema_Auditoria_and_Equipment_Network.pdf

States of Exhibition–Evolution

 

Snippet of Drawing: DCinema Facility

DCinema could be said to have started before the turn of the century, or possibly when George Lucas pushed so hard to get the first 100 systems installed to light up Attack of the Clones in 2002. My moment of ‘made it’ came during the set-up week prior to the Cannes Film Festival in 2004, when projector-derived subtitles were working on a 2K projector.

 

So choosing that date as when the R&D project stopped and real products began, we’re closing in on 10 years of evolution. Some tools came very recently, such as implemented standards and products for the deaf/blind/hard of hearing and visually impaired audience members. In North America there has been several chains which are now 100% covered for 100% of movies with closed caption and enhanced and descriptive audio. Obviously 3D got past the needles-in-the-eyes stage of Chicken Little, and it will only get better when laser light engines get integrated with HFR…and by that one presumes it will have to be after all the NIH leaves the projector manufacturers and 48fps leaves the field of HFR.

Here’s a drawing that tries to show the evolution to the degree that a 2D drawing can show such details. Anyone who wants to help map it into HTML for some obvious cool tricks is invited to write [email protected] – likewise, anyone who needs to strip the sponsored bits to make the drawing into a teaching device…please write. It is an evolving drawing as well, so if you’d like to be informed when revisions are made…you’ve got the address.

The full drawing is at: 
DCinema_Auditoria_and_Equipment_Network.pdf

Live SMPTE webcast tonight Pacific Time

Today and Tomorrow 18-19 June 2013  SMPTE is holding it’s first ever conference at the 1878 home of motion picture technology, Stanford University.  (see http://lcls.slac.stanford.edu/VideoViewMuybridge.aspx)

“Entertainment Technology in the Internet Age” addresses technical and business issues which arise from the increased capability of the Internet to deliver very high quality video content.  300+ attendees and presenters from major studios and internet companies (Apple being the one exception) attest to the importance of this subject matter to both content creators and internet service providers.

Information about the conference can be found at https://www.smpte.org/etia2013.   For those of you who are unable to attend in person, go to that link to watch live tonight’s session “Legal and Illegal Distribution Over the Internet: Can We Find Common Solution(s)?” 18:30-20:15 PDT.

Live SMPTE webcast tonight Pacific Time

Today and Tomorrow 18-19 June 2013  SMPTE is holding it’s first ever conference at the 1878 home of motion picture technology, Stanford University.  (see http://lcls.slac.stanford.edu/VideoViewMuybridge.aspx)

“Entertainment Technology in the Internet Age” addresses technical and business issues which arise from the increased capability of the Internet to deliver very high quality video content.  300+ attendees and presenters from major studios and internet companies (Apple being the one exception) attest to the importance of this subject matter to both content creators and internet service providers.

Information about the conference can be found at https://www.smpte.org/etia2013.   For those of you who are unable to attend in person, go to that link to watch live tonight’s session “Legal and Illegal Distribution Over the Internet: Can We Find Common Solution(s)?” 18:30-20:15 PDT.

Captioning CinemaCon 2013–CineTech Geek

Captioning CinemaCon 2013–CineTech Geek

CinemaCon 2013: Maturity Brings Discussions of Quality in Digital Cinema

Wherever one looks at CinemaCon 2013 there is the smell of Quality Control in the air. Examples:

Jack Cashin, President of USL – famous for their test and measurement systems as well as quality systems for the deaf/hard of hearing/blind/partially sighted audiences and multi-projector movie distribution systems – is awarded the Ken Mason Inter-Society Award. They introduced a QC system last CinemaCon.

Highlands Technologies introduces the QALIF Calibration system [QALIF  Digital projection System Measurement Tool] and arranges for West US distribution with Charles Flynn of Digital Test Tools (+1 818 877-6149) — See attached presentation

Harkness Screens introduces iPad apps – Digital Screen Modeller and in particular the Digital Screen Archiver – will assist in changing people’s view of their valuable data as well as helping projectionists keep track of reality. — See attached press releases

…and last but not least…

RealD is showing the new “Precision White Screen” technology that the spoke about at last years SMPTE October event. If they can make a screen that not only broadens the sweet spot of 3D movies but is more efficient then they can do the industry a great deal of actual good.More on this after the demos. — See attached press releases

=-=-=

Although some say that new audio systems are just a way to fill the coming income void resulting from a market that is now nearly digital saturated, in fact with larger ceiling’d rooms there is a need to fill the room better. Technology has moved on from the simplicity of the 1990s’ and Atmos and Auro are taking advantage of new potentials of faster chips and algorithms that were impossible last decade.

For a decade the industry was fighting to just handle the influx that the digital transition kept piling on them. Now post-installation can be discussed.

CinemaCon 2013: Maturity Brings Discussions of Quality in Digital Cinema

Wherever one looks at CinemaCon 2013 there is the smell of Quality Control in the air. Examples:

Jack Cashin, President of USL – famous for their test and measurement systems as well as quality systems for the deaf/hard of hearing/blind/partially sighted audiences and multi-projector movie distribution systems – is awarded the Ken Mason Inter-Society Award. They introduced a QC system last CinemaCon.

Highlands Technologies introduces the QALIF Calibration system [QALIF  Digital projection System Measurement Tool] and arranges for West US distribution with Charles Flynn of Digital Test Tools (+1 818 877-6149) — See attached presentation

Harkness Screens introduces iPad apps – Digital Screen Modeller and in particular the Digital Screen Archiver – will assist in changing people’s view of their valuable data as well as helping projectionists keep track of reality. — See attached press releases

…and last but not least…

RealD is showing the new “Precision White Screen” technology that the spoke about at last years SMPTE October event. If they can make a screen that not only broadens the sweet spot of 3D movies but is more efficient then they can do the industry a great deal of actual good.More on this after the demos. — See attached press releases

=-=-=

Although some say that new audio systems are just a way to fill the coming income void resulting from a market that is now nearly digital saturated, in fact with larger ceiling’d rooms there is a need to fill the room better. Technology has moved on from the simplicity of the 1990s’ and Atmos and Auro are taking advantage of new potentials of faster chips and algorithms that were impossible last decade.

For a decade the industry was fighting to just handle the influx that the digital transition kept piling on them. Now post-installation can be discussed.