Mon01222018

Last updateThu, 21 Dec 2017 2pm

 

Introducing – Tools for Cinema Quality Assurance

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Cinema Test Tools for the non-Technical Manager – Post Installation Quality Assurance Has Begun

Cinema Test Tools is a free resource for the cinema industry, tuned most particularly for the non-technical manager. The tools include several DCPs, all with interesting means of testing the sound and picture quality for the interested by lightly trained staff. The lessons on sound and light are written to provide a foundation to communicate with the technician who must respond quickly and well to the information that they discover.

The key is a free Managers Walk Through Checklist that correlates with the many DCPs. It helps bring an understanding of the many nuances of the auditorium's situation in a straightforward way. 

Societies really imply a lot of special efforts by individual. Here's some news from some of the many in this field.

Audio for Movies at AES

We mentioned earlier this year that Audio was going to steal the year, as much as we hoped lasers would be. Both have had a lot of showing at conventions, but audio solutions are shipping.

We also mentioned that the Audio Engineering Society was going to bring their unique perspective to the cinema, starting up a Technical Committee on Sound for Digital Cinema and TV. Brian McCarty is taking up the Chairman challenges there.

And as Convention season begins again with IBC in September and AES and ShoEast in October, it seems a fitting time to bring up that Brian is Co-Chairing a "Sound for Pictures" Track at the San Francisco AES Expo.

 

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AVB Discussion–Audio Video Bridging

A new article at Corporate Tech Decisions dot com walks through the Audio Video Bridging universe of standards and now, finally, approved equipment, with a slide show of AVB (Audio/Video Bridging) Compliant equipment. It stumbles on a point (now corrected) that others have stumbled on. OK, maybe not a lot of 'others', but certainly the author of the Corporate Tech article and this humble author as well.

The headline of AVB is that it works to make certain that a mix of audio, video, or audio and video signals, will arrive at a particular place and a particular time via an ethernet network. Which it does – after thousands of hours of committee work and technical plug-fests among large and small company participants – It works and it has IEEE standards and it has an advocacy group called AVnu which just released a new logo.

Certification Mark Logo

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IBC 2012 Tools and Tips

IBC Exhibits open on the 6th of September, opening at 10:30 AM on that day and at 9AM for the rest of the exhibit days. The last day is the 11th, with a closing at 4PM.

Conferences begin a day earlier and finish on the 1th as well.

The IBC is offering an iPhone/iPad and Android App again this year. In just the first few minutes with it, it seems better than last years, although it doesn't have some of the same problems. There doesn't seem to be an interface with the iPhone/iPad/Android calendar system...though the yellow star that chooses favorites is a decent touch for both choosing and creating a list of events and exhibitors. Still...what I would give to have the info like the location pass through to my calendar.

IBC2012 for iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad on the iTunes App Store

IBC2012 - Android Apps on Google Play

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[UPDATE] UNIC Crowdsources Innovation–Orange Involved

There has been no lack of innovation in the digital cinema world this year, with releases of new audio systems, new closed caption devices, new internal media blocks, and soon a movie release with new frame rates. But these are all quite movie centric. To pay for the equipment that cost 3 or 4 times what film equipment cost there has to be something more.

The presumption has been that this will be Alternative Content...what some call Other Digital Stuff. While there have been many tales of successes for a handful of live opera transmissions, every other attempt seems to still be in the experimental stage. There seems to be no momentum.

[Update]: Orange, a dominant and inventive provider in the cinema publicity space, is now involved with the "Cinema: Digital Innovation Award" – "To enable cinemas develop new innovative ways to reach out to new audiences using digital technology." The new Press Release is now available below.

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[Update]Pierce, Jerry, Award, CinemaCon

Jerry very graciously accepted the Ken Mason Award this morning, citing a love for the art form over the technology, citing an appreciation for the technologies ability to give us the equivalent of an answer print 4 weeks into a movies run and citing the pleasure of receiving an award for something that "I love doing".

If he had thoughts of laying into the audience of exhibitors during this CinemaCon's opening day breakfast, they may have had the edges taken off by a previous award given by the Variety Children's Charity. Little Vegas-native Kevin Marinez was placed on a new $4,000 orthopedic "Specialized" Adaptive bicycle which will grow as he does...one result of the exhibitor's "Gold Heart Campaign".

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